Frequently asked questions

AI visibility is how accurately and consistently AI platforms describe, cite and recommend your business when buyers ask them questions. Strong AI visibility means your brand is represented correctly and put forward as an option before a buyer ever reaches your website.

Buyers increasingly use AI to research, compare and shortlist providers instead of working through a page of search results. You can rank well in traditional search and still be absent, misrepresented or overlooked in the AI answer a buyer sees first. If AI does not understand or trust your business, it recommends someone else.

SEO helps you rank in traditional search. AI visibility is about being cited and recommended inside AI answers. The two work together: the content, structure and authority you have built for SEO are exactly what AI platforms read, so AwarenessAI adds the AI visibility layer on top of the SEO investment you already have.

You may see AI visibility described as Generative Engine Optimisation (GEO) or Answer Engine Optimisation (AEO). We use plain language: AI visibility. It describes the same goal, being understood, cited and recommended by AI platforms, without asking you to learn a new set of acronyms.

We lead with the platforms buyers use most, including ChatGPT, Gemini and Perplexity, and test across six leading AI platforms so you get a broad, consistent read of how AI represents your brand.

AwarenessAI is built for organisations that already value SEO, content and digital visibility: SEO, content and marketing teams, founder-led and B2B service businesses, and agencies or more complex organisations that need competitor tracking, multiple brands or custom reporting.

Both. We combine a purpose-built AI visibility monitoring platform with hands-on strategy and implementation support, so you are not left to interpret another dashboard alone. You receive the data, the priorities and the help to act on them.

The primary service is a monthly AI visibility plan: AI Visibility Essentials at £295 per month and AI Visibility Growth at £895 per month, both plus VAT. For more specific needs we also offer one-off AI visibility audits from £99 plus VAT, monitoring-only support for teams that implement internally, dedicated implementation support from £750 per implementation day plus VAT, and bespoke Enterprise AI Visibility programmes for organisations operating across multiple brands, markets, languages and platforms. Most organisations are best served by a monthly plan, with the specialist services available when there is a defined requirement.

AI Visibility Essentials is £295 per month plus VAT. It includes testing across three AI platforms, 50 prompts monitored daily, up to 50 AI visibility opportunities identified, a dedicated AI Visibility Portal, your AI Visibility Score and progress tracking, three prioritised actions every month, up to 60 minutes of implementation every month, and a monthly review call. It suits SEO, content and marketing teams that want expert monitoring, clear priorities and practical guidance to act on.

AI Visibility Growth is £895 per month plus VAT and is our most popular plan. It includes testing across six leading AI platforms, 100 prompts and two competitors monitored daily, up to 100 AI visibility opportunities identified, a dedicated AI Visibility Portal, brand representation monitoring, up to one implementation day every month, before-and-after prompt evidence, and a monthly strategy call with quarterly reporting. It suits businesses that want AwarenessAI to monitor, prioritise and implement improvements for them.

Both plans monitor your AI visibility daily and give you prioritised actions. The difference is how much we implement for you. Essentials gives you clear priorities and up to 60 minutes of implementation each month, so it suits teams that want guidance to act on. Growth adds expanded monitoring, competitor intelligence and brand representation monitoring, and includes up to one implementation day each month where we make the changes for you and show the before-and-after evidence.

There are three one-off audits, all plus VAT. The Starter Audit (£99) tests 15 relevant buyer prompts across ChatGPT and Gemini, with an AI Visibility Score and prioritised findings. The Snapshot Audit (£495) tests 50 prompts across ChatGPT, Gemini and Claude, benchmarks one agreed competitor and includes a human-written report. The Advanced Audit (£995) tests 100 prompts across six leading AI platforms, benchmarks two competitors and includes an executive report and a prioritised implementation roadmap. A one-off audit gives you a defined baseline; it does not include ongoing daily monitoring.

Monitoring-only support tracks the prompts, competitors, citations and brand representation that matter to your organisation across leading AI platforms, with an AI Visibility Score, historical reporting and portal access. It is designed for teams that want reliable evidence but handle implementation internally, so it does not include implementation by default. The exact scope is agreed around your prompts, platforms, competitors, brands and markets before work begins.

Implementation support completes agreed technical, content, brand representation and authority improvements for organisations that already know what needs to change. It works from an AwarenessAI audit, your own roadmap or a jointly agreed brief, and does not require a monthly plan. Implementation starts from £750 per implementation day plus VAT, with the number of days depending on the work, website, access and complexity of the agreed scope.

Enterprise AI Visibility is a bespoke programme for larger or more complex organisations. It can cover multiple brands, markets, languages, AI platforms, accounts, teams, reporting requirements and technical needs. Enterprise programmes are individually scoped and priced around your requirements, so there is no fixed package or public price.

Choose a monthly plan when you want AwarenessAI to monitor visibility, prioritise opportunities and support implementation every month. Choose a specialist service when you have a defined requirement: a one-off audit for a baseline, monitoring-only support if your team implements internally, one-off implementation to complete specific work, or an enterprise programme for greater complexity. If you are unsure, tell us the outcome you need and we will recommend the right route.

Yes. The free AI visibility scan takes about 30 seconds and needs no sign-up. It gives you an initial snapshot of how AI currently sees your brand and the first opportunities to improve it, before you choose a plan.

No, and we never claim to. AI platforms change frequently, so we do not promise guaranteed rankings, citations or recommendations. Instead we focus on the work that increases the likelihood of being cited and recommended, and we report progress with your AI Visibility Score and, on Growth, before-and-after prompt evidence.

You get a baseline within your first month and we begin improving the highest-impact gaps straight away. AI visibility builds over time as AI platforms re-read and re-trust your brand, so it is an ongoing programme rather than a one-off fix. We report progress every month.

We ask AI platforms the kinds of questions your buyers ask, then rate how you appear on visibility, accuracy and sentiment. That becomes your AI Visibility Score, tracked over time alongside your competitors, and on Growth we show before-and-after prompt evidence so you can see what changed.

The monthly plans are ongoing, because AI platforms change constantly and AI visibility is best treated as a continuous process of measuring, prioritising, implementing and monitoring. If you only need a defined piece of work, we also offer one-off AI visibility audits, monitoring-only support and one-off implementation, which can be used on their own or alongside a monthly plan.

Almost never. Most improvements are changes to existing pages: structured data, FAQs, internal linking, trust and evidence sections and clearer business information. Where larger work would help, we tell you and scope it separately. Full website rebuilds are not part of the monthly plans.

No. On Essentials we give you clear priorities plus up to 60 minutes of implementation each month, so progress keeps moving even without in-house specialists. On Growth we go further and complete prioritised improvements for you during up to one implementation day each month.

We analyse public, machine-readable information about your business, so we do not need access to your systems to assess your AI visibility. On Growth we implement prioritised changes for you, and on Essentials we guide your team and can review that changes have been made. For one-off implementation work, appropriate access is agreed as part of the scope.

Yes. One-off implementation support is available for organisations that want specific technical, content, brand or authority improvements completed without an ongoing subscription. It works from an existing audit, your own roadmap or a jointly agreed brief and starts from £750 per implementation day plus VAT. Monitoring can be added separately or included through a monthly plan.

The scan is a starting snapshot. When you choose a plan, we run a fuller initial assessment to establish your AI Visibility Score baseline and identify up to 50 opportunities on Essentials or up to 100 on Growth. From there we monitor daily, prioritise the highest-impact improvements and begin implementing them each month.

Each month we monitor your AI visibility across the platforms buyers use, prioritise the highest-impact opportunities, implement or scope the work depending on your plan, and report on progress. It is a continuous cycle of measuring, prioritising, implementing and monitoring.

You can run the free scan immediately. Once you choose a plan, we complete your initial assessment and baseline, then begin monitoring and improving straight away, with a clear read on progress within your first month.

Yes. Our platform is built with security in mind and regularly pentested, data is stored securely, and we never share your information with third parties. The portal uses industry-standard encryption and we comply with UK GDPR requirements for data handling.

We maintain strict confidentiality between clients. While we may work with more than one business in a sector, we never share insights, strategies or competitor intelligence between clients. Every engagement is treated as completely independent.

Yes. Our Results page shows a real before-and-after example measured with the same process we use for every client, alongside testimonials from businesses across cybersecurity, compliance, healthcare and B2B services.