Cookie Policy

Cookies are small text files that are stored on your device (computer, tablet, or mobile) when you visit a website. They are widely used to make websites work more efficiently and to provide information to website owners.

Cookies can be "persistent" (remaining on your device until deleted or until they expire) or "session" cookies (deleted when you close your browser).

We use cookies and similar tracking technologies to enhance your experience on our website. The cookies we use fall into the following categories:

Essential Cookies

These cookies are necessary for the website to function properly. They enable core functionality such as security, network management, and accessibility. You cannot opt out of these cookies.

Analytics Cookies

Analytics cookies only run if you accept them on the cookie banner shown on your first visit. If you decline, no analytics cookies are set and our measurement runs in a cookieless mode that cannot recognise you between visits.

When accepted, we use three kinds of analytics:

• Our own analytics. A first-party system that records pages viewed, time on page, scroll depth, clicks on key buttons, page performance measurements and error reports. It is pseudonymous: we store a random identifier, never your name or full IP address (only a truncated prefix), and we never sell your data.
• Google Analytics. Collects information in an anonymous form, including the number of visitors, where visitors come from, and the pages they visit.
• Ahrefs Analytics. A privacy-focused service that helps us understand overall site usage.

Below is a detailed list of the cookies we use on our website:

Cookie Name	Provider	Purpose	Duration
aa_consent	AwarenessAI	Remembers your cookie choice (accept or decline)	180 days
aid	AwarenessAI	Pseudonymous analytics identifier (only after acceptance)	12 months
_ga	Google Analytics	Distinguishes unique users	2 years
_ga_*	Google Analytics	Maintains session state	2 years

The aa_consent cookie is set whichever option you choose, so we can respect your decision on later visits. Every other cookie in this table is set only after you accept analytics cookies. If you later decline, we remove our analytics cookies from your device.

After acceptance we also use session storage (temporary browser storage cleared when you close the tab) to remember the current visit's session id, so a visit is not counted twice.

Third-Party Cookies

In addition to our own cookies, we use third-party services to report usage statistics: Google Analytics and Ahrefs Analytics. Both load only after you accept analytics cookies on the banner.

For more information about how Google uses data, please visit: Google Privacy Policy

The simplest control is the cookie banner: choose Accept or Decline on your first visit. To change your mind later, delete our cookies for this site in your browser settings and the banner will ask again on your next visit.

Most web browsers also allow you to control cookies through their settings. You can usually find these settings in the "Options" or "Preferences" menu of your browser.

Browser-Specific Instructions

• Chrome: Manage cookies in Chrome
• Firefox: Manage cookies in Firefox
• Safari: Manage cookies in Safari
• Edge: Manage cookies in Edge

Opting Out of Google Analytics

You can opt out of Google Analytics by installing the Google Analytics Opt-out Browser Add-on.

Impact of Disabling Cookies

If you choose to disable cookies, some features of our website may not function properly. Essential cookies cannot be disabled as they are necessary for the basic operation of our website.

Similar Technologies

In addition to cookies, we may use other similar technologies such as:

• Web beacons: Small graphic images used to monitor user behaviour
• Local storage: Data stored in your browser for website functionality
• Session storage: Temporary data cleared when you close your browser

Changes to This Policy

We may update this Cookie Policy from time to time to reflect changes in technology, legislation, or our data practices. Any changes will be posted on this page with an updated "Last updated" date.

For more information about how we handle your personal data, please read our Privacy Policy.

AwarenessAI
Leeds, United Kingdom

Email: info@awarenessai.co.uk