Who Monitor is for
You have a marketing, SEO or web team that can make changes, but you do not yet know how AI assistants describe your business, which buyer questions you are missing from, or what to fix first.
Monitor gives that team a reliable picture every night and a prioritised list of improvements every month. Your team decides what to implement and does the work. We supply the platform, the evidence and the recommendations, but no specialist time or implementation.
- You have people in-house who can update your website and content
- You want to see how ChatGPT, Gemini and Claude answer the questions your buyers ask
- You want accuracy problems flagged with the evidence behind them
- You want a monthly report to share internally
If you would rather we did the work for you, Optimise puts a specialist on your account who decides what to fix and carries out the improvements each month. View Optimise
Everything in Monitor
Know how AI assistants describe you
Every night we put 25 buyer-focused prompts to ChatGPT, Gemini and Claude and record the full answers, so you can see exactly what buyers are being told.
- 25 buyer-focused prompts, chosen with you
- Nightly monitoring across ChatGPT, Gemini and Claude
- Full AI response history, with evidence and reasoning
- Visibility, accuracy and sentiment analysis
- GEO Score and historical performance trends
Hear about problems early, with the evidence
When an assistant states something wrong about your business or your visibility changes materially, you are alerted with the answer that triggered it.
- Evidence-backed alerts in your portal after each nightly run
- An email when AI gets a fact wrong or says something damaging
- Daily and weekly briefings in your portal
- Company knowledge base used to check answers for accuracy
See which sources shape the answers
AI answers draw on pages, directories, reviews and articles. We show which sources are cited, so you know where your presence needs strengthening.
- AI source and citation intelligence
- Source types behind each answer
A clear list of what to fix on your website
We assess your website against 50 checks covering technical access, structure, clarity and trust, then rank the improvements so your team starts with the most important.
- 50-check website assessment
- Up to 25 prioritised improvement opportunities
- Actionable remediation recommendations
- Monthly website re-audit
- Resolved opportunity tracking
- Access to eight GEO tools
From onboarding to ongoing measurement
Onboarding
We learn about your business, services and buyers, and build your company knowledge base.
Prompt selection
We agree 25 buyer-focused prompts that reflect how your customers search for providers like you.
Initial assessment
Your website is assessed against 50 checks and your first prioritised opportunities appear in the portal.
Nightly monitoring
Your prompts run every night across ChatGPT, Gemini and Claude, with alerts and briefings in your portal.
Monthly re-audit and report
Your website is re-audited each month, resolved opportunities are tracked and you receive a human-reviewed PDF report.
You implement
Your team works through the recommendations. The next month's monitoring shows what has changed.
What you receive each month
Monthly PDF report
A human-reviewed report covering visibility, accuracy, sentiment, GEO Score movement and the month's findings.
Prioritised recommendations
Up to 25 website improvement opportunities, each with severity, priority and practical remediation steps.
Daily and weekly briefings
Short summaries of what changed in your monitoring, available in your portal.
Portal access
Full answer history, alerts, citation intelligence, trends and the GEO tools.
What is not included
- Specialist performance analysis
- Monthly strategy call
- Hands-on implementation
- Competitor benchmarking
- Guaranteed AI rankings or citations
Monitor questions
What is included in Monitor?
Monitor includes 25 buyer-focused prompts monitored nightly across ChatGPT, Gemini and Claude, visibility, accuracy and sentiment analysis, a GEO Score with historical trends, evidence-backed alerts, citation intelligence, a company knowledge base, daily and weekly briefings, a 50-check website assessment re-audited monthly, up to 25 prioritised opportunities, a human-reviewed monthly PDF report, eight GEO tools and portal access.
Does Monitor include implementation or a strategy call?
No. Monitor is designed for teams that implement recommendations themselves, so it does not include specialist time, a strategy call or hands-on implementation. If you want us to do the work for you, Optimise and Managed include a specialist who decides what to fix and carries out the improvements each month.
Why does Monitor say “up to” 25 opportunities?
Opportunities are real findings from your website assessment and monitoring. A well-optimised website will have fewer, and we never create findings to fill an allowance.
Can I request extra implementation?
Yes. Additional work can be scoped and quoted separately. Standalone implementation is £500 per day plus VAT, where a day is up to seven working hours.
Can I change plans?
Yes. If you need more prompts, more AI assistants, specialist analysis or more implementation time, talk to us about moving to a different plan. Your monitoring history and GEO Score history stay in your portal when you change.
Is there a minimum commitment?
We do not set a fixed minimum term on this page. The terms for your plan, including start date and billing, are agreed and confirmed in writing before your service begins. Ask us if you have a specific requirement.
What is the difference between an audit and ongoing monitoring?
A one-off audit is a single assessment: we test a defined set of buyer prompts, assess your website and give you prioritised findings at one point in time. A monthly plan keeps measuring. Your prompts are monitored every night, your website is re-audited each month, resolved opportunities are tracked and you receive a monthly report, so you can see how your AI visibility changes over time rather than relying on one snapshot.
Talk to us about Monitor
Tell us about your business and we will confirm whether Monitor is the right fit before arranging onboarding.
Weighing your options? Compare all monthly plans.
Other plans: Optimise (£695/month) or Managed (£1,395/month).