AwarenessAI Optimise
Your GEO specialist, without the hire. We decide what to fix and fix it, every month.
- hands-on GEO work by us, every month
- 7 hrs
- specialist analysis, plus a strategy call
- +1 hr
- Prompts tracked
- 50
- AI assistants
- 4
- Opportunities
- Up to50
Includes 1 implementation day a month (up to 7 hours), worth £500 when booked separately.
Who Optimise is for
You can see that AI assistants matter to how buyers find you, but you do not have the time or specialist knowledge to work out why you are missing from answers, which changes would make a difference, and how to make them.
Optimise is outsourcing that work to us. A specialist on our team investigates your results and your business each month, decides what to do next, agrees it with you on a call and then carries out the work. You approve the changes; you do not have to make them, hire for them or manage them.
- You want the work done for you, not another dashboard to act on
- You do not have the time, or the person, to implement GEO changes
- You want visibility across ChatGPT, Gemini, Claude and Perplexity
- You want to understand how you compare with a key competitor
If you want us to run a larger programme for you, with three implementation days a month, choose Managed. View Managed
If you have an in-house team that will do the work and only need the intelligence, Monitor is the do-it-yourself plan. View Monitor
Everything in Optimise
We do the work for you
Up to seven hours of hands-on GEO work every month, carried out by us on the improvements agreed with you, then written up and measured.
- 1 implementation day per month, up to 7 hours
- Website, content, technical and digital presence improvements
- Implementation planning and prioritisation
- Written implementation completion report
- Review of subsequent monitoring results
A specialist who knows your business
A specialist on our team reviews your results and your business every month and decides what to do next, so you never have to work out the strategy yourself.
- Monthly expert performance analysis
- 3 quick win reviews a month in your portal
- Personalised GEO improvement strategy
- Written monthly implementation action plan
- Monthly performance and strategy call
- Expert recommendations and guidance
Know where you stand against a competitor
Each month we benchmark you against one agreed competitor and investigate the sources AI assistants cite for them and not for you.
- Monthly benchmarking against one agreed competitor
- Competitor visibility and citation analysis
- Source and authority gap analysis
- Detailed prompt performance investigation
Broader monitoring across four assistants
Fifty buyer-focused prompts run every night across ChatGPT, Gemini, Claude and Perplexity, with the full Monitor toolkit behind them.
- 50 buyer-focused prompts monitored nightly
- ChatGPT, Gemini, Claude and Perplexity
- Visibility, accuracy and sentiment analysis
- GEO Score, alerts, briefings and citation intelligence
- Ongoing prompt refinement
Your website, assessed and re-audited
The same 50-check website assessment as Monitor, with up to 50 prioritised opportunities and monthly re-audits.
- 50-check website assessment
- Up to 50 prioritised opportunities
- Monthly re-audit and resolved opportunity tracking
- Eight GEO tools
From onboarding to ongoing measurement
Onboarding
We learn about your business, priorities and buyers, build your knowledge base and agree a competitor to benchmark.
Prompt selection
We agree 50 buyer-focused prompts with you and refine them as your monitoring data builds.
Initial analysis
Your website is assessed against 50 checks and your specialist reviews the first results.
Nightly monitoring
Your prompts run every night across four AI assistants, with alerts and briefings in your portal.
Monthly specialist review
Your specialist investigates the month's results, your business and your competitor, then prepares the month's action plan.
Strategy call
We walk you through the findings and agree what will be implemented this month.
Implementation
We spend up to seven hours carrying out the agreed improvements and send a completion report.
Measurement
Subsequent monitoring shows how AI answers respond, and that feeds the next month's analysis.
A specialist investigates your performance every month
Optimise is not a dashboard and a to-do list for your team. Before every call, a specialist on our team personally investigates your business and your monitoring performance.
They read the AI answers themselves, research why certain prompts are underperforming, look at the providers and sources being recommended instead of you and decide what will make the most difference next.
This is around an hour of specialist analysis each month, separate from your seven hours of implementation.
What your specialist reviews each month
- Business developments and commercial priorities
- The month's AI monitoring data
- Changes in visibility, accuracy and sentiment
- Which prompts are underperforming, and why
- Competing businesses and the sources AI cites
- Potentially valuable improvements
- Progress against previous months
- Research and prioritisation of the next actions
7 hours of hands-on GEO work each month
Each month includes one full implementation day: up to seven working hours of agreed GEO work. We plan the work with you on the strategy call, carry it out and then document what was done.
Monthly analysis
Prioritised quick wins
Implementation plan
Agreed delivery
Completion report
Subsequent monitoring
Examples of work we carry out
- Improving existing service and landing pages
- Structured data and schema
- FAQs and answer-ready content
- Trust, evidence and credentials sections
- Internal linking and page structure
- Business information and directory corrections
- Author and founder attribution
- Technical access fixes such as robots.txt and llms.txt
Your implementation completion report
After each month's work your specialist writes a completion report. It is a consultant deliverable, not an automated portal feature, setting out:
- What work was completed
- What remains outstanding
- What will be assessed in subsequent monitoring
Work is agreed with you in advance and limited to GEO-related improvements. Unused hours do not roll over. Additional work can be scoped and quoted separately.
What you receive each month
Monthly action plan
A written plan setting out the priorities and the implementation agreed for the month.
Implementation completion report
Prepared by your specialist after each implementation day: work completed, work outstanding and what will be assessed next.
Monthly performance report
A human-reviewed PDF report on visibility, accuracy, sentiment, competitor position and GEO Score movement.
Strategy call
A monthly call to review performance, agree priorities and plan the implementation.
What is not included
- Implementation beyond the monthly allowance (quoted separately)
- Full website rebuilds
- Large-scale content or PR campaigns
- General marketing services
- Guaranteed AI rankings or citations
Optimise questions
What is included in Optimise?
Optimise is done for you: a specialist decides what to fix and we carry out the work. It includes the Monitor platform, expanded to 50 prompts across ChatGPT, Gemini, Claude and Perplexity, plus monthly benchmarking against one agreed competitor, a monthly specialist performance analysis, three quick win reviews a month, a written implementation action plan, a monthly strategy call, one implementation day (up to seven hours) and a written implementation completion report.
What counts as an implementation day?
An implementation day is up to seven working hours of agreed GEO-related work, such as improving existing pages, adding structured data, strengthening trust and evidence content or correcting business information. Specialist analysis and call preparation are not taken from these hours.
What kinds of improvements can be implemented?
Agreed GEO-related improvements to your website, content, technical set-up and wider digital presence: for example page improvements, structured data, FAQs, trust and evidence content, internal linking, business information corrections and technical access fixes. Included implementation does not cover unlimited general marketing services.
Do unused implementation hours roll over?
No. Implementation hours apply to the month they are allocated to, and unused hours do not roll over. We plan the month's work with you at the start so the allowance is used on the highest-priority improvements.
Can I request extra implementation?
Yes. Additional work can be scoped and quoted separately. Standalone implementation is £500 per day plus VAT, where a day is up to seven working hours.
Is the implementation report produced automatically?
No. Your action plan and completion report are written by your specialist. The portal tracks your monitoring, opportunities and resolved findings, and your specialist documents the implementation work alongside it.
Can I change plans?
Yes. If you need more prompts, more AI assistants, specialist analysis or more implementation time, talk to us about moving to a different plan. Your monitoring history and GEO Score history stay in your portal when you change.
Is there a minimum commitment?
We do not set a fixed minimum term on this page. The terms for your plan, including start date and billing, are agreed and confirmed in writing before your service begins. Ask us if you have a specific requirement.
What is the difference between an audit and ongoing monitoring?
A one-off audit is a single assessment: we test a defined set of buyer prompts, assess your website and give you prioritised findings at one point in time. A monthly plan keeps measuring. Your prompts are monitored every night, your website is re-audited each month, resolved opportunities are tracked and you receive a monthly report, so you can see how your AI visibility changes over time rather than relying on one snapshot.
Talk to us about Optimise
Tell us about your business and we will confirm whether Optimise is the right fit before arranging onboarding.
Weighing your options? Compare all monthly plans.
Other plans: Managed (£1,395/month) or Monitor (£295/month).